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A Perfect Place To Build New Lives Within The City

Whether you are single, married or starting a family, purchasing a home is always an exciting chapter in your life. Deciding on where you want to live takes a lot of consideration and preparation. Quality living from your hard-earned investment and a perfect location that is not so pricey are the two basic things that we all want. Nothing beats the peace of mind that you get from knowing that your family is in a safe community.

Metro Manila has much to offer with all the prime properties being developed, and there are quite a number of options available. They just vary in terms of location, price, design, size and amenities. Nowadays, many home hunters consider living in a condominium a good idea. And why not? It is practical, considering their easy maintenance and reliable security.



Rockwell Primaries offesr quality living for families. 


One such option is Rockwell Land’s newest subsidiary, Rockwell Primaries, which offers young families a home and lifestyle they truly deserve. Rockwell Primaries recently introduced 53 Benitez –a midrise boutique enclave with seven stories, located within the cozy neighborhood of New Manila. This much-awaited residential development was designed by Ma. Alica B. Erfe, more known as Alice, who is an architect CUAP, interior designer PIID, and is currently the Architecture, Interior Design, ID & FFE Budget and Sourcing consultant of Erfe and Associates, as well as the consultant of Rockwell Land Corp.

Known for her sharp eye for beauty and details, Alice is one of the lead designers behind the beautiful Rockwell model units that established Rockwell’s trademark luxe finishes. Ever versatile, Alice designs for all of Rockwell’s different properties –from the fresh, resort inspired The Grove by Rockwell to the understated chic of One Rockwell to the unparalleled luxury that is the Proscenium.

53 Benitez has two towers with a total of 366 units, which will be topped off at the end of the year. With floor areas ranging from 63 to 95 sqm, the two- and three-bedroom units are priced at P86,000 per sqm.

(P6.5 million to P10 million per unit) and, according to Rockwell Primaries Development Corp. Senior Vice President Malou Pineda, more than 50 percent of units have been sold.

“We provide families and individuals the exclusivity of Rockwell living, as well as accessibility to prime establishments and institutions,” said Pineda. “At Rockwell Primaries we understand the needs and preferences of our residents such as convenience, security, safety and efficient medium-rise building design. 53 Benitez is a pet-friendly neighborhood. Pets are like family members,” added Pineda.


The modern and convenient lifestyle at 53 Benitez. 

One of the most unique designs of 53 Benitez is its passive technology –where the indoors and outdoors blend together effortlessly. The development’s “private bridgeways” give you renewed sense of space and privacy. Each unit is well-ventilated and has lush landscapes, as well as pocket gardens, where the residents can take a break from the stress of daily life.

Rockwell Primaries ensures that the exclusivity and privacy in condominium living are the priorities through the design standards of larger units with inclusions of an extra bathroom, maid’s quarters, coupled with floating corridors and private bridgeways. In addition, intergrated in its design is the vertical and horizontal cross ventilation and passive cooling technology which allow natural air in common areas, enhancing one’s closeness to nature.


Floating corridors traversed with private bridgeways for space an privacy. The hallways and surounding common areas are not only spacious, but also breezy and airy due to natural ventilation. 

53 Benitez features complete amenities for its home owners, including a clubhouse where failies can spend time together for recreational activities. The property boasts of a swimming pool, a gym, kiddie play area, convenience store, laundry service, water station, and reliable security measures within the enclave. To ensure the safety of its residents, 53 Benitez has a 24-hour security and perimeter lighting, emergency power for common areas, automatic fire alarm, fire protection system, and CCTV monitoring systems.



53 Benitez offers complete amenities, including a clubhouse where families can spend time together for recreational activities. 


Top schools, hospitals and shopping malls such as Xavier School, Saint Paul University, Saint Luke’s Medical Center, Medical City, Greenhills Shopping Center and Robinsons Magnolia are highly accessible from 53 Benitez.

Rockwell Primaries offers easy down-payment terms of 5 percent on the first month and 15 percent spread out over the next 15 months. Visit the model unit P. Tuazon corner C. Benitez streets in New Manila, Quezon City. 


Source: Business Mirror, Property Review, front page |August 6